3 8” Intel Pentium II Astronaut \"Bunny People\" Dolls Computer Microchip Ad 1997 For Sale

The Intel Bunny People characters and dolls were modeled after actual Intel clean room technicians that first started wearing "bunny suits" at Intel's Fab 3 facility in Livermore, California back in 1973. By 1980, all Intel wafer manufacturing sites would be using the clean room suits as standard protocol. The bunny suit covers the worker to prevent hair and skin particles from being shed into a clean room environment which could ruin the microscopic circuitry of a computer chip.

The Intel Bunny People characters themselves first appeared on January 26th 1997 during two new Super Bowl XXXI commercials that were designed to introduce the public to Intel MMX technology, a feature that improved the multimedia powers of the Pentium II chip. The dancing Bunny People commercials were so popular with the public that Intel decide to expand the Bunny People marketing campaign and create the plush, bean bag style Bunny People dolls. The Bunny People have been one of Intel's most successful Ad Campaigns.

The original Bunny People dolls were first available on a limited basis as a promotional item that was given away for a few hours at an Intel sponsored event at a few CompUSA computer stores in the U.S. in December 1997. The event was to help promote the upcoming Intel Pentium II processor with MMX Technology to be released in January 1998. The dolls were also made available on a limited basis to employees for purchase at some on-site Intel gift stores.

Set of three in very good condition.